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	<title>HIGH WIDE &#38; HANDSOME &#187; experiential</title>
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		<title>Army Experience Center on NBC Nightly News</title>
		<link>http://www.HighWideHandsome.com/2009/03/25/army-experience-center-on-nbc-nightly-news/</link>
		<comments>http://www.HighWideHandsome.com/2009/03/25/army-experience-center-on-nbc-nightly-news/#comments</comments>
		<pubDate>Wed, 25 Mar 2009 23:57:06 +0000</pubDate>
		<dc:creator>wearehwh</dc:creator>
				<category><![CDATA[digital]]></category>
		<category><![CDATA[experiential]]></category>
		<category><![CDATA[non-traditional]]></category>
		<category><![CDATA[press]]></category>
		<category><![CDATA[Army Experience Center]]></category>
		<category><![CDATA[Experiential Marketing]]></category>
		<category><![CDATA[U.S. Army]]></category>

		<guid isPermaLink="false">http://mwolfsohn.wordpress.com/?p=911</guid>
		<description><![CDATA[ movie_fc_4f31e160a7d86 = null; jQuery(document).ready(function(){movie_fc_4f31e160a7d86 = jQuery('#fc_4f31e160a7d86 .fc_flash');if(jQuery.flash.available){movie_fc_4f31e160a7d86.flash({swf: 'http://vimeo.com/moogaloop.swf?clip_id=9365425&#038;server=vimeo.com&#038;show_title=0&#038;show_byline=0&#038;show_portrait=0&#038;color=95869c&#038;fullscreen=1', width: 400, height: 300, play: false, expressInstaller: '/wp-content/plugins/flash-controller/lib/expressInstall.swf', flashvars: {allowscriptaccess: 'always'}});} else {jQuery('#fc_4f31e160a7d86 .fc_flash').html('You must have Flash installed to view this content');jQuery('#fc_4f31e160a7d86 .fc_controls').hide();jQuery('#fc_4f31e160a7d86 .fc_poster').hide();}});Eighteen months after development began, six months after its doors opened, the world’s first Army Experience Center became a national news story.


“AEC on [...]]]></description>
			<content:encoded><![CDATA[<script type='text/javascript' src='/wp-content/plugins/flash-controller/lib/jquery.swfobject.1-1-1.min.js'></script> <script type='text/javascript'>movie_fc_4f31e160aa35c = null; jQuery(document).ready(function(){movie_fc_4f31e160aa35c = jQuery('#fc_4f31e160aa35c .fc_flash');if(jQuery.flash.available){movie_fc_4f31e160aa35c.flash({swf: 'http://vimeo.com/moogaloop.swf?clip_id=9365425&server=vimeo.com&show_title=0&show_byline=0&show_portrait=0&color=95869c&fullscreen=1', width: 400, height: 300, play: false, expressInstaller: '/wp-content/plugins/flash-controller/lib/expressInstall.swf', flashvars: {allowscriptaccess: 'always'}});} else {jQuery('#fc_4f31e160aa35c .fc_flash').html('<small>You must have Flash installed to view this content</small>');jQuery('#fc_4f31e160aa35c .fc_controls').hide();jQuery('#fc_4f31e160aa35c .fc_poster').hide();}});</script><p>Eighteen months after development began, six months after its doors opened, the world’s first Army Experience Center became a national news story.<br />
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<p><a href="http://vimeo.com/9365425">“AEC on NBC”</a> from <a href="http://vimeo.com/user2978809">HIGH WIDE &amp; HANDSOME</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
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		<title>E3 Bus</title>
		<link>http://www.HighWideHandsome.com/2005/10/25/neweggcom-e3-bus/</link>
		<comments>http://www.HighWideHandsome.com/2005/10/25/neweggcom-e3-bus/#comments</comments>
		<pubDate>Wed, 26 Oct 2005 02:54:12 +0000</pubDate>
		<dc:creator>wearehwh</dc:creator>
				<category><![CDATA[experiential]]></category>
		<category><![CDATA[non-traditional]]></category>
		<category><![CDATA[*created while at Ignited]]></category>
		<category><![CDATA[E3]]></category>
		<category><![CDATA[Newegg]]></category>

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		<description><![CDATA[When Newegg.com (an online retailer of computer parts, accessories and consumer electronics) learned that only video game publishers and console manufacturers were allowed to exhibit inside E3, we found a way for them to dominate the space outside. The fully wrapped bus circled the Los Angeles Convention Center, blasting music from the rooftop DJ station [...]]]></description>
			<content:encoded><![CDATA[<p>When Newegg.com (an online retailer of computer parts, accessories and consumer electronics) learned that only video game publishers and console manufacturers were allowed to exhibit inside E3, we found a way for them to dominate the space outside. The fully wrapped bus circled the Los Angeles Convention Center, blasting music from the rooftop DJ station and using air-compression T-shirt cannons to fire branded “Extreme Indoor Enthusiast” shirts into the crowd. A contest encouraged attendees to wear the bright orange shirts inside the exhibition hall, ultimately giving Newegg.com a presence in the building as well.<br />
<br /></br><br />
<a href="http://www.HighWideHandsome.com/wp-content/uploads/2005/10/Newegg_Bus.png"><img class="alignnone size-full wp-image-1295" title="Newegg_Bus" src="http://www.HighWideHandsome.com/wp-content/uploads/2005/10/Newegg_Bus.png" alt="" width="390" height="200" /></a></p>
<p><a href="http://www.HighWideHandsome.com/wp-content/uploads/2005/10/Newegg_Shirt.png"><img class="alignnone size-full wp-image-1296" title="Newegg_Shirt" src="http://www.HighWideHandsome.com/wp-content/uploads/2005/10/Newegg_Shirt.png" alt="" width="393" height="526" /></a><br />
<br /></br></p>
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